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Highstreet Review: How the Game combines Virtual Reality, Blockchain and phygital Products

Highstreet Review: How the Game combines Virtual Reality, Blockchain and phygital Products

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by Max Nevskyi

6 hours ago


Highstreet is a unique blend of virtual reality, online commerce, and gaming mechanics, creating a metaverse where users can not only explore fantastical worlds but also interact with real-world brands and products. Built on blockchain technology and supporting the phygital concept (a fusion of physical and digital), Highstreet allows players to purchase goods that exist in both virtual and real formats. This makes the project especially appealing to those seeking new forms of interaction in the digital space.

Contents:

Highstreet Metaverse

Overview of Highstreet

Highstreet is a decentralized metaverse that combines elements of MMORPG, virtual reality, and e-commerce. The project offers users a unique experience where they can explore immersive virtual worlds, interact with other players, and buy items that exist in both digital and physical form. The main goal of Highstreet is to blur the boundaries between reality and the digital world, offering new forms of interaction and commerce.

The project was developed by LumiereVR, a company specializing in virtual reality technologies. Highstreet actively partners with various brands, allowing them to create virtual stores and showcase their products within the metaverse. This opens up new horizons for e-commerce and enables innovative brand engagement with audiences.

Gameplay and Mechanics

Highstreet offers players a unique VR MMORPG experience that merges virtual reality, commerce, and RPG elements. Before diving into the world of Highstreet, users undergo training on Freshmint Island, where they learn basic controls and interactions. They then gain access to different regions of the metaverse, each offering unique quests and exploration opportunities.

Key gameplay features of Highstreet:

  1. Class selection and character progression: Players can choose from various classes, each with unique skills and playstyles. As they progress, characters unlock new abilities and upgrade their stats.
  2. Quest and mission system: Highstreet offers a range of tasks, from monster hunting and NPC errands to story-driven missions, enhancing immersion.
  3. Integration with real brands: Players can visit branded virtual shops and purchase items available both in-game and in real life.
  4. Social interaction: Highstreet supports player communication through group events, trading, and community creation, fostering a dynamic social environment.

These features make Highstreet more than just a game — it’s a full-fledged platform for interaction, commerce, and entertainment in a virtual space. The fusion of gameplay and commerce offers users unprecedented opportunities.

Tokenomics: HIGH and StreetCreds

Highstreet operates on a dual-token economic model featuring the HIGH and StreetCreds (STREET) tokens, each serving distinct roles within the ecosystem. HIGH acts as the governance and premium access token, while STREET is used for everyday in-game transactions. This division creates a balanced economic model that incentivizes both player engagement and long-term investment.

Comparison table: HIGH vs. StreetCreds

Feature HIGH StreetCreds (STREET)
Token type ERC-20 (Ethereum), BEP-20 (BNB Chain) In-game currency (off-chain)
Total supply 100,000,000 tokens Unlimited; inflationary model based on player activity
Main functions Virtual real estate, governance, premium content, staking Purchase of weapons, armor, items, quests, and in-game events
Acquisition methods Exchange, staking, governance participation Quests, monster hunts, in-game achievements
In-game usage Premium asset purchase, platform voting Daily transactions, gear repair, event participation
Exchangeability Listed on Binance, Coinbase, Uniswap, and others In-game use only; can be converted into HIGH for premium access

HIGH empowers holders to participate in governance, acquire virtual land, and earn through staking. STREET supports regular gameplay actions such as item purchases and event participation. This dual-token model forms a sustainable economy that promotes both active engagement and long-term development.

Phygital Products: Bridging the Virtual and the Real

One of Highstreet’s standout features is its phygital concept — blending physical and digital goods. Users can purchase virtual items that have real-world counterparts, enabling brands to offer products in a hybrid format and giving users a new level of interaction.

For instance, buying virtual sneakers in Highstreet can lead to receiving a real pair delivered to the player’s home. This enhances e-commerce by merging it with immersive gameplay, unlocking new experiences for brands and consumers.

Highstreet Roadmap and Prospects

Highstreet is rapidly evolving with ambitious development goals. The team plans to expand the metaverse with new regions, quests, and player interaction opportunities. Additionally, ongoing efforts aim to strengthen brand partnerships and grow the phygital catalog.

The team also explores the use of AI technologies to create more immersive NPCs and enhance the user experience. In the long run, Highstreet aims to become a leading force in virtual reality and e-commerce integration.

Conclusion

Highstreet is an innovative project merging virtual reality, e-commerce, and gaming. With its phygital product concept and strong real-world brand integration, it provides users with a new level of immersion. Given its ambitious roadmap and steady growth, Highstreet is poised to become a dominant platform in the metaverse and digital commerce sectors.

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