According to reports from Decrypt, the renowned electronic music duo Disclosure, nominated for Grammy Awards, is gearing up to launch a collection of 1,000 unique NFTs, featuring different iterations of their track 'Simply Won't Do' from the 'Alchemy' album. Named Disclosure Bronze Editions, this exclusive NFT assortment will be made available on the NFT marketplace hosted by Beatport. Guy Lawrence, one half of Disclosure, emphasized that offering 1,000 distinct versions of the track signifies an innovative step in music production, providing fans with an unprecedented opportunity to own a segment of their musical legacy.
The NFTs have been created utilizing Bronze AI technology, an AI-driven generative music engine capable of reimagining existing music through artificial intelligence. Each NFT, priced at $20, grants purchasers exclusive ownership of a unique and unreproducible rendition of the track, ensuring it remains one-of-a-kind and exclusive. Furthermore, NFT collectors will also possess a distinctive piece of accompanying artwork, collaboratively designed with Studio Grotesk, a prominent German art collective. The duo, comprising brothers Guy and Howard Lawrence, has been actively exploring and releasing NFTs for several years, showcasing their belief in the potential appeal of music NFTs to fans and collectors alike. Beatport introduced its NFT marketplace earlier this year on the Polkadot parachain Aventus. This latest venture by Disclosure reflects their continuous commitment to pushing creative boundaries and engaging with their audience through innovative means.
