American Bitcoin, co-founded by Eric Trump, has announced an ambitious plan to shift from buying Bitcoin to mining it directly. This move aims to reduce production costs to $37K-$38K per coin.
Pioneering a Low-Cost Mining Model
During a recent panel discussion at Consensus 2025, Eric Trump emphasized the dual nature of the race for Bitcoin: buying versus mining. While traditional players like Strategy have built massive Bitcoin reserves through aggressive purchasing, American Bitcoin is betting that a low-cost mining model can not only catch up but potentially surpass these established giants.
Challenging Industry Titans
American Bitcoin’s strategy is designed to upend the traditional approach to digital asset accumulation. Instead of acquiring coins on the secondary market where prices can be inflated, the company’s plan is to mine Bitcoin directly, thereby achieving a competitive edge. CEO Asher Genoot is backing the initiative and is willing to invest billions into scaling mining operations.
Navigating Criticism and Market Skepticism
Critics worry that the Trump family’s strong political connections could lead to conflicts of interest and possible market manipulation. However, Eric Trump remains resolute, dismissing accusations as unfounded and arguing that the low-cost mining approach is a pragmatic solution in a hyper-competitive landscape.
The American Bitcoin model offers a fresh, cost-effective pathway to Bitcoin accumulation that could dramatically reshape future strategies in cryptocurrency. This ambitious plan highlights the firm's potential role as a game-changer in the ever-evolving world of Bitcoin mining.