BBVA has begun offering Bitcoin and Ethereum trading services for Spanish clients via its mobile app starting July 7, 2025.
BBVA's Entry into the Crypto Market
With the launch of these services, BBVA aims to integrate digital assets into its banking ecosystem, demonstrating their commitment to regulated cryptocurrency engagement. Gonzalo Rodríguez, BBVA's Retail Banking Head, stated that providing such services represents a user-friendly digital solution for customers.
Compliance with MiCA Regulations
This initiative marks a significant advancement under existing MiCA legislative frameworks in Europe. It enhances investor trust in cryptocurrencies and opens access to a broader audience. The involvement of major banks in digital assets promotes market confidence and fiat inflow into cryptocurrency ecosystems.
Bitcoin and Ethereum Market After BBVA Entry
Following BBVA's market entry, Bitcoin and Ethereum have strengthened their positions significantly. According to CoinMarketCap, Bitcoin has a market cap of $2.17 trillion and has risen 37.81% over the last 90 days. The 24-hour trading volume reached $38.81 billion, indicating high market activity. BBVA's regulated services are expected to accelerate cryptocurrency adoption in Europe.
BBVA's launch into the cryptocurrency market marks a key step towards integrated digital finance solutions, requiring further regulatory clarity and innovation.
