The Binance Alpha program, launched in December 2024, has led to a significant increase in trading volumes on BNB Chain, currently standing at 114.6%.
Rise in Trading Volume
As of mid-May 2025, BNB Chain has experienced a 114.6% rise in trading volume, attributed to the launch of the Alpha program. These figures highlight Binance's strategy to enhance the appeal of BNB Chain.
Choice of Alpha Projects
More than 70% of Alpha token projects have opted for the BNB network. The program includes diverse narratives such as AI, DeFi, and meme tokens, contributing to increased activity and leading to over one million new wallet addresses created each day.
Impact on Cryptocurrency Market
The growth in trading volumes significantly impacts both financial and user metrics for BNB Chain. Weekly transaction volumes increased by 60%, with BNB Chain handling 40% of all Alpha token trading. This trend enhances liquidity and infrastructure development within the platform.
The Binance Alpha program continues to drive growth for BNB Chain, forecasting sustained momentum and reinforcing its position as a leading platform in the cryptocurrency space.
