Binance Labs announced plans for a major rebrand in 2025, focusing on emerging sectors like artificial intelligence and biotechnology, alongside its continued commitment to cryptocurrency and blockchain.
Rebranding and Leadership Transition
The rebranding reflects Binance Labs’ desire to forge a distinct identity, separate from its parent exchange. This decision aligns with its new strategic goals and regulatory considerations. Changpeng Zhao (CZ), Binance’s founder, will play a pivotal role in the revamped Binance Labs. Following legal issues and a four-month imprisonment in 2024 for violations of the U.S. Bank Secrecy Act, CZ is now prohibited from returning to Binance leadership. However, he will focus exclusively on investments, bringing his expertise and vision to Binance Labs’ initiatives.
Achievements of 2024
Binance Labs’ achievements in 2024 provide insight into its future trajectory. The firm invested in 46 projects, spanning diverse sectors such as decentralized finance (DeFi), artificial intelligence, restaking, and gaming. Key highlights include: DeFi—10 projects supported, AI—7 projects backed, Bitcoin Ecosystem—7 investments. Notably, 14 of these projects emerged from Binance Labs’ incubation programs, including the BNB Chain-focused MVB initiative. Infrastructure and application deals were evenly split, showcasing a balanced investment strategy.
Vision for 2025
Looking ahead, Binance Labs plans to expand its focus to biotech and AI while maintaining its strong presence in blockchain and crypto. The group sees potential in innovations that bridge these domains, creating opportunities for groundbreaking applications. In a statement, Binance Labs highlighted its optimism for 2025, citing a favorable regulatory environment, particularly under the pro-crypto stance of the incoming U.S. administration. Key focus areas for 2025 include: Blockchain/Crypto—continued investment in projects with real-world use cases, AI—exploration of decentralized AI platforms, Biotechnology—supporting projects at the intersection of biotech and blockchain.
As part of its rebrand, Binance Labs will broaden its investment approach, engaging in secondary market opportunities, OTC deals, and other flexible arrangements.
