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Bitcoin as a Reliable Asset: Bloomberg Intelligence Analysis

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by Giorgi Kostiuk

5 hours ago


Bloomberg Intelligence's analysis indicates that more publicly traded companies may start using Bitcoin as part of their assets amid increasing economic uncertainty.

Bitcoin as a Safe Haven Amid Economic Uncertainties

Bloomberg Intelligence strategists have observed a significant shift in Bitcoin's behavior in financial markets during the first quarter of 2025. According to Lu Yeung and Breanne Dougherty, this asset shows remarkable resilience against recent economic tensions related to new tariffs. This could convince CFOs to reconsider its role in corporate treasury strategy.

Growing Adoption of Bitcoin by Publicly Traded Companies

The accelerating adoption of Bitcoin by publicly traded companies is also driving this shift in behavior. According to data from fund manager Bitwise, the total number of bitcoins held by public companies crossed the 700,000 mark in the first quarter, reaching precisely 711,000. In the last quarter alone, twelve new companies joined the Bitcoin investment movement, confirming this trend.

Prospects for Changing Financial Management Strategies

In the face of global economic uncertainties, the speed of Bitcoin's acceptance by many American companies could lead to a reconsideration of traditional asset management approaches. This trend, driven by Bitcoin's increasing performance and resilience, could mark a major turning point in institutional adoption of cryptocurrencies.

The observed changes in the perception of Bitcoin as an asset may lead to significant modifications in public companies’ financial management strategies, contributing to the broader adoption of cryptocurrencies in the corporate sector.

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