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Bitcoin Hits $120,000: Reasons Behind and Future Outlook

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by Giorgi Kostiuk

5 hours ago


Bitcoin continues to show impressive growth, reaching a price of $120,000. This rise is associated with several factors, including institutional interest and the successful implementation of ETFs.

Current State of Bitcoin

As of July 14, 2025, Bitcoin is trading at $121,040, reflecting a 14.6% increase over the last month and an 82.8% annual rise. This growth represents a surge from $28,837 in 2020, highlighting a 300% increase over the past five years.

Growth of the Bitcoin ETF Market

A key factor behind the current rally of Bitcoin is the expansion of the Bitcoin ETF market. Since the beginning of 2024, significant growth has been observed in this segment, with assets exceeding $60 billion in 2025. This attracts both institutional and retail investors, creating more stable investment conditions.

Factors Driving Bitcoin's Surge

In addition to ETFs, the rise in institutional interest has become a crucial factor for Bitcoin's success. Over 1,200 institutions began holding Bitcoin, a 30% increase from the previous year. Additional factors such as macroeconomic conditions and geopolitical stability also contribute to the rising demand for Bitcoin.

Bitcoin's rise to $120,000 is driven by significant interest from institutional investors, the growth of Bitcoin ETFs, and favorable macroeconomic conditions. Bitcoin's future depends on its ability to maintain this momentum amid regulatory uncertainties.

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