Bitget, a leading cryptocurrency exchange, has announced its partnership with MotoGP for four Grands Prix in 2025. This collaboration bridges the world of crypto trading with the thrilling landscape of motorsport.
“Make It Count” Campaign with Jorge Lorenzo
The partnership kicks off with the “Make It Count” campaign featuring three-time MotoGP champion Jorge Lorenzo. He embodies the focus that Bitget aims to inspire in traders—strategic thinking and discipline.
CITE_W_A: “Racing is a sport of milliseconds; crypto is a market of micro-decisions,” said Bitget CEO Gracy Chen.
Engaging Experiences and Digital Integration
Bitget will enhance fan experiences at these MotoGP events through immersive trackside activities, behind-the-scenes paddock access, exclusive VIP hospitality, and digital fan engagement. This marks a significant step in Bitget’s strategy to integrate their brand into traditional sports.
Support for Traditional Sports
The partnership with MotoGP continues Bitget’s strategy of collaborating with renowned athletes and clubs. Previously, the exchange has worked with figures like Lionel Messi and clubs like Juventus and La Liga.
Bitget's partnership with MotoGP highlights the company's commitment to integrating into mainstream sports and expanding its audience among motorsport and cryptocurrency enthusiasts.
