According to recent news, Bitget, a leading cryptocurrency exchange, has announced its official sponsorship of the UNTOLD Festival. This partnership emphasizes the company's commitment to increasing its presence in music and youth culture.
Bitget and UNTOLD Partnership
Bitget has become the official sponsor of the UNTOLD Festival, set to take place in August, with over 400,000 expected attendees. This partnership marks an important step for Bitget into the world of music and youth culture.
Cultural Significance of the Festival
The UNTOLD Festival, ranked #3 in DJ Mag's Top 100 Festivals, has become a cultural landmark attracting artists like Imagine Dragons, Tiësto, and Post Malone. UNTOLD co-founder Bogdan Rădulescu highlighted the importance of this partnership in bridging music and finance.
Future Events and Bitget's Involvement
With the 10th anniversary of UNTOLD and planned events in Dubai, Bitget aims to be an active participant. CEO Gracy Chen stated that the goal is to create events that connect cryptocurrency with youth culture and highlight the significance of active engagement in such events.
Bitget's partnership with UNTOLD aims not only to enhance its presence in the entertainment industry but also to create unique opportunities for engaging with the youth audience in the context of cultural events.