Boxing star Canelo Alvarez has entered a partnership with 1win.com, coinciding with his recent victory in the IBF title fight. Both parties expressed their intentions to develop joint projects.
Canelo's Victory and New Partnership
On May 3, 2025, Canelo Alvarez won the IBF title in the super middleweight division, solidifying his status as the undisputed champion. 1win.com stated its desire to become not only a sponsor but also a long-term partner.
Shared Values and Goals of the Collaboration
Both parties emphasize shared values such as discipline, performance, and the drive to push boundaries in sports. Alvarez noted that success requires focus, strategy, and passion.
1win and Its Ambassadors
Alvarez joins a growing roster of 1win.com ambassadors, including David Warner and Johnny Sins. This collaboration reaffirms the company’s strategy to engage with prominent athletes and celebrities.
The partnership between Canelo Alvarez and 1win.com showcases the commitment of both sides to innovation and development in the sports and entertainment fields, opening new opportunities for future projects.
