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Coinbase Expands Its Twitter Presence with New Crypto Lead

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by Giorgi Kostiuk

3 hours ago


Coinbase takes a significant step toward strengthening its ties with the DeFi and Web3 communities by appointing AlexOnchain as its first crypto Twitter lead. This decision aims to expand their presence on social media.

AlexOnchain's Appointment at Coinbase

Coinbase appointed AlexOnchain to the new role, marking the first instance of such a position. This appointment signifies the company’s intention to strengthen its connection with a broader audience in the DeFi and Web3 communities.

Background and Role of AlexOnchain

AlexOnchain is known for his community-building expertise within the crypto sector. He has held similar roles at Binance, and his experience is expected to greatly assist in developing Coinbase’s social media strategy. "I'm excited to embark on this journey to expand our narrative and engagement on crypto social media!" he expressed.

Market Impact and Coinbase Strategy

AlexOnchain’s new appointment aims to increase Coinbase's presence on social media without impacting major cryptocurrencies like BTC or ETH. Currently, there are no observable changes in financial markets linked to this personnel move. The focus remains on community engagement and brand expansion.

AlexOnchain's appointment may enhance Coinbase’s interaction with the DeFi and Web3 communities, potentially boosting their credibility on social platforms. Users are advised to follow his updates for insights into evolving company strategies.

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