EVEN, a platform focused on direct artist-to-fan interaction, has announced the launch of its own blockchain built on Avalanche. This initiative aims to enhance the working conditions for musicians and expand opportunities for their audiences.
Launch of New Block on Avalanche
EVEN, a platform used by artists like J. Cole and 6LACK, has announced the creation of its Layer 1 on Avalanche. This move will ensure speed, cost efficiency, and scalability for over two million expected users by year-end.
Benefits of EVEN Platform for Artists
EVEN allows artists to release their music directly to fans, enabling them to get paid instantly and retain more value. Artists can earn revenue from a single engaged fan, which is significantly more effective than traditional streaming platforms.
Support from Luminate and Response from Ava Labs
EVEN is the first superfan platform recognized by Luminate, allowing artists to monetize their work while impacting their Billboard chart positions. 'We are excited to welcome EVEN to the Avalanche ecosystem,' said John Nahas from Ava Labs.
The establishment of its own blockchain and the introduction of innovative technologies will allow EVEN to offer artists more favorable working conditions and close interactions with fans, marking an important step in the music industry's evolution.
