LIX, a prominent player in blockchain-based loyalty solutions, has announced an extended collaboration with ComAve in the French football league, commencing with an exciting partnership with AS Monaco. This strategic alliance signifies LIX's dedication to extending its innovative loyalty programs to a wider audience across Europe, enhancing the in-app experience of ComAve with gamified rewards and exclusive incentives.

Similar to their successful partnerships in the UK, Italy, Netherlands, Spain, and Paraguay, ComAve will incorporate the LIX loyalty platform to stimulate fan interaction and provide access to a diverse range of discounted purchases throughout its platform. The LIXX rewards, acting as tokenized loyalty points, will be distributed through ComAve's sophisticated loyalty scheme.

With the addition of AS Monaco, a prominent entity in French football, to the ComAve network, a notable increase in brand exposure is expected. Fans who interact with brands, participate in games, or make purchases through ComAve will earn LIXX rewards, which can be redeemed for discounts on future transactions within the platform or exchanged for gift cards from renowned brands like Apple and Starbucks.

The Product Director of LIX, Kresimir Rados, expressed enthusiasm about the expansion of the partnership into French football, emphasizing the strategic nature of connecting with a broader fan base and enhancing their involvement through innovative loyalty solutions.

ComAve seeks to establish the largest global sports community by blending the excitement of sports with seamless shopping, gaming, and reward-driven experiences. For further information on this collaboration and the ongoing efforts of LIX to elevate fan engagement through tailored loyalty programs, please refer to the official website.