FAT Brands, the owner of franchises like Fatburger and Johnny Rockets, has begun accepting Bitcoin for franchise royalties.
FAT Brands Expands Payment Options
FAT Brands is the first restaurant franchise to offer the option to pay royalties with Bitcoin. This decision to implement cryptocurrency is driven by Bitcoin's growing popularity as a financial asset.
Benefits for International Partners
FAT Brands emphasizes that using Bitcoin will facilitate and expedite payments for franchises in other nations, particularly benefiting international partners who make up a significant portion of the company’s portfolio.
Embracing Digital Evolution
The company also expressed its excitement in being part of the digital currency’s evolution and highlighted that using Bitcoin will streamline the payment process and showcase the benefits of cryptocurrency application in business.
FAT Brands aims to stay ahead by offering modern payment methods for its franchisees, possibly demonstrating to other chains the advantages of using cryptocurrency for business transactions.
