In December 2024, Abu Dhabi will host one of the most exciting tennis tournaments, the World Tennis League. This flagship event combines top-tier tennis and music, promising an unforgettable experience for viewers worldwide.
World Tennis League 2024
The tournament takes place from December 19 to 22 at Etihad Arena, Abu Dhabi. This year features renowned athletes like Aryna Sabalenka, Iga Swiatek, Jasmine Paolini, and more. Players are divided into four teams — Kites, Eagles, Falcons, and Hawks.
Floki's Participation
Floki will sponsor the tournament, showcasing its brand on the court and digital materials like LED boards and backdrops. The partnership aims to attract a global audience that reached over 46.4 million viewers last year.
Musical Performances and Broadcast
Evening concerts will feature performances by Bryan Adams, Akon, Anastacia, and Sean Paul, transforming the Etihad Arena into a musical venue. The event will be broadcast live on Sony TV and other channels, ensuring Floki's global exposure.
The World Tennis League 2024 promises to be an exceptional event, bringing together sports and music. Floki's support in this tournament will strengthen its presence on the international stage.
