GameStop has announced raising $450 million through convertible bond over-allotment rights, significantly expanding its Bitcoin reserves.
Additional Fundraising
GameStop raised an additional $450 million through convertible bond rights, bringing its total issuance to $2.7 billion as of June 2025. These funds will be used to finance operations and expand Bitcoin holdings.
GameStop's Bitcoin Strategy
The raised funds will support GameStop's operations and treasury strategy, further increasing its Bitcoin holdings. Since initiating its Bitcoin strategy, the company has spent approximately $500 million to acquire 4,710 Bitcoins, including a recent purchase of 500 BTC at $68,500 each.
> 'Our strategy continues to focus on balance sheet diversification, particularly through the enhancements in our digital asset holdings.' - Ryan Cohen, CEO, GameStop Corp.
Market Impact and Institutional Interest
The market has responded to GameStop's strategy with increased interest among retail traders and heightened attention to the company's treasury policy. However, no major crypto figures have publicly commented, leaving room for speculation.
GameStop's Bitcoin strategy mirrors MicroStrategy's 2020 decision, which also led to increased regulatory scrutiny. Meanwhile, Bitcoin (BTC) is valued at $107,700.65 with a market cap of $2.14 trillion, and the company's activities may impact market price volatility.
GameStop continues to strategically advance its crypto assets, which could affect market dynamics and attract institutional investor interest.