Once a major mini-game on Telegram, Hamster Kombat captivated millions, reaching 300 million registered accounts by August. However, it recently lost 86% of its users due to various factors.
Early Hype and Growth
Hamster Kombat launched with significant fanfare earlier this year. Key highlights included:
- **Tap-to-Earn Mechanics**: Players earned cryptocurrency tokens through simple gameplay. - **Crypto Incentives**: With the launch of the HMSTR token, users were eager to earn and trade rewards. - **High-Profile Endorsements**: Including from Telegram's CEO, who described the game as a leading digital service.
Gameplay Criticism
Despite rapid growth, criticism emerged around the game's design and mechanics. Players found the AI-generated art unpolished and the gameplay quickly became repetitive and tiring.
Token Distribution Issues
A major misstep was the HMSTR token airdrop. Delays and anti-cheat measures led to user dissatisfaction:
- **Delayed Distribution**: Frequent postponements caused frustration. - **Anti-Cheat Measures**: Sudden anti-cheat systems resulted in mass disqualifications.
Criticism of gameplay and tokens, compounded by scandals and government scrutiny, led to a significant user exodus from Hamster Kombat. The game faces serious transformation to regain its former popularity.