Hawaiian coffee farmers are expressing serious concerns about the tariff strategy proposed by the Trump administration, believing it could severely damage their business.
Farmers Push Back Against Tariffs
Hawaiian farmers are currently opposing Trump's idea of imposing tariffs on coffee from Brazil and Vietnam, stating that this approach will create issues in their industry. As Suzanne Shriner of Lions Gate Farms stated, "Tariffs will probably hurt us as much as it would hurt the mainland roasters."
Impact on Prices and Demand
Farmers remind that rising coffee prices will pose a risk to decreasing demand. If coffee prices increase, consumers may start opting for cheaper alternatives. "If the price of, let’s say, Maxwell House doubles at the grocery store, I don’t think people are going to be like, ‘Oh, now I’m going to buy Kona coffee,’” said Tony Tate, co-owner of Ka’awaloa farm.
Other Industries at Risk
Not only coffee, but the chocolate industry is also feeling the pressure from tariffs. Producers like Hershey are seeking tariff exemptions, emphasizing that additional costs could reach millions of dollars.
The tariff policy of the Trump administration raises serious concerns among Hawaiian farmers and representatives from other industries that may face threats due to rising prices and decreasing demand.