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How Hamster Kombat is Losing Popularity: 86% User Drop

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by Giorgi Kostiuk

a year ago


Hamster Kombat was one of the most popular mini-games on Telegram but has lost a significant number of users. Let's explore what led to this decline.

Early Hype and Massive Growth

Hamster Kombat launched with significant fanfare earlier this year. Telegram's CEO hailed it as the 'fastest-growing digital service in the world,' highlighting its potential to promote mini-apps and blockchain. Key highlights included: players earned cryptocurrency through simple gameplay, and HMSTR tokens attracted user attention. Despite initial success, sustained user engagement did not occur.

Monotonous Gameplay

While Hamster Kombat quickly gained popularity, the game's design came under criticism. Users described the AI-generated art as incomplete, and the gameplay as overly repetitive. Player interest waned rapidly as the rewards did not offset the monotonous content.

Token Airdrop Issues

A major misstep was the token airdrop. The event frustrated users due to delays and unexpected anti-fraud measures. Approximately 2.3 million users were banned, and 6.8 billion tokens confiscated. In Nigeria, players expressed dissatisfaction with the token value after the airdrop, noting it as minimal.

Hamster Kombat faces significant challenges, from user loss to financial setbacks. With scrutiny from hackers and governments, the game has not met the expectations of its widespread audience.

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