Data on cryptocurrency users in Korea during the first half of 2025 shows a significant expansion of activity beyond centralized exchanges, with a shift to on-chain ecosystems. This trend reflects market maturation and diversified user engagement.
Korean On-Chain User Activity in H1 2025
In the first half of 2025, Korean users expanded their horizons by shifting from centralized exchanges like Upbit and Bithumb to on-chain ecosystems. This change reflects market maturity. Analysis indicates that around 10 million Korean digital asset investors embraced new trends and practices. The study was based on activity data from approximately 80,000 wallets and illustrated Korean user behavior across different blockchains including Ethereum, Base, and Solana.
Korean User Characteristics: Ethereum, Base, and Solana
Korean users demonstrate varied behavior patterns across different blockchain networks. For example:
- **Activity Hours**: Ethereum and Base users are active from 9 AM to 11 PM, while Solana users participate from midnight to 8 AM. - **Balance Distribution**: On Ethereum, Korean users hold assets totaling approximately $400 million, nine times the combined total of Base and Solana. - **Activity Trends**: Ethereum users display stable transaction volumes, while Solana and Base experience fluctuations depending on overall market sentiment.
Closing Thoughts
The analysis of user activity reveals that the Korean cryptocurrency market cannot be viewed as homogeneous. Users have a high degree of market understanding and demonstrate adaptability to global conditions. Different blockchains attract users with various goals and investment strategies. This underscores the importance of a tailored approach to each ecosystem for companies planning to enter the Korean market.
The cryptocurrency market in Korea continues to evolve, with users not merely as consumers but as active partners contributing to the development of the ecosystem.
