Automobili Lamborghini has teamed up with Animoca Brands to launch the Fast ForWorld platform, designed to interact with digital Lamborghini models in the metaverse. This collaboration aims to create a new level of engagement for fans, gamers, and car enthusiasts.
Fast ForWorld Platform and Its Goals
Fast ForWorld is a new platform created by Gravitaslabs, a subsidiary of Animoca. It will become Lamborghini's digital hub for fans and partners, providing a new and exciting ecosystem for interacting with the brand's vehicles.
Platform Features and Compatibility
The Lamborghini digital models on Fast ForWorld will be compatible with a variety of Motorverse games. This allows players to enjoy their cars in different gaming environments, such as Torque Drift 2 and REVV Racing, both of which have established player bases.
Future Plans and Platform Launch
To access Fast ForWorld, users need to secure the first-ever digital model of Lamborghini — Revuelto. This digital car serves as the key to the platform's ecosystem and offers exclusive benefits. The platform launch is set for November 7 with a 3D wallet feature for storing digital items.
The partnership between Lamborghini and Animoca Brands opens new horizons for brand engagement in Web3. The new Fast ForWorld platform will strengthen Lamborghini's position in the NFT market and transform interactions with digital assets.