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London Companies' Bitcoin Investments: Has It Become a Corporate Reserve Asset?

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by Giorgi Kostiuk

9 hours ago


Recent announcements of major bitcoin investments by London-based companies indicate a growing interest in digital assets within corporate reserves.

London Companies and Their Bitcoin Investments

Several London-listed companies, including Smarter Web with a £15.2 million investment, Vaultz Capital purchasing £774,570 worth, and Bluebird planning to deploy 756 mining rigs, view bitcoin as a corporate reserve asset. This trend reflects a broader practice initiated by companies like MicroStrategy to integrate digital currencies into treasury strategies.

Market Expectations and Volatility

The financial sector is closely monitoring these movements, anticipating increased volatility in company shares linked to the cryptocurrency market. The introduction of digital assets as a treasury component reflects broader acceptance among institutional investors. Experts suggest this shift may impact bitcoin's liquidity and price stability.

MicroStrategy's Influence on Crypto Investment Strategy

The comparison to MicroStrategy's seminal bitcoin investment is evident. This precedent inspired similar treasury strategies, mirrored now in the London market. Kanalcoin analysts highlight the potential for sustained institutional inflows, stressing the emerging role of bitcoin as 'digital gold.' Aidan Bishop, Interim CEO of Bluebird, noted, 'Bluebird is on a new journey, marrying its existing mining projects and expertise with the future that is 'digital gold', aka bitcoin and the growing global appetite for this nascent asset class.'

London companies' growing investments in bitcoin emphasize a shift in financial strategies, with digital assets becoming an integral component of corporate reserves.

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