Meta is considering introducing an ad-free subscription for Facebook and Instagram users in the UK. This follows its implementation in the EU.
Details of Meta's new plans
Meta plans to offer an ad-free subscription for Facebook and Instagram users in the UK. This move comes after similar action in the European Union, where users pay from €5.99 per month for an ad-free experience. The company has consulted with the UK's data watchdog to ensure compliance with data protection standards.
Reactions and expert opinions
Some experts believe the ad-free subscription may see limited adoption in the UK, where users are more likely to trade their data rather than pay cash. This trend has already been observed in the European Union.
New features and strategic changes from Meta
Meta is also introducing a new 'Community Notes' feature, replacing third-party fact-checking partnerships with a model based on an algorithm originally developed by X (formerly Twitter).
Meta's strategies continue to evolve as the company seeks a balance between monetization and data protection compliance.
