Tokyo-based Metaplanet is actively working on increasing its Bitcoin holdings, aiming to reach 210,000 BTC by 2027.
Bitcoin Holding Expansion Strategy
Tokyo-based Metaplanet aims to scale its Bitcoin holdings from 15,555 BTC to 210,000 BTC by 2027. CEO Simon Gerovich likens this initiative to a 'Bitcoin gold rush,' targeting rapid, self-sustaining growth through enhanced Bitcoin accumulation. In July 2025, the company successfully boosted its assets by purchasing an additional 2,204 BTC.
Plans to Enter Digital Banking
In its second phase, Metaplanet's strategy involves using Bitcoin as collateral to secure loans, with the goal of acquiring a profitable digital bank. Gerovich suggests this approach could expand services to individual clients, creating additional revenue streams.
Market Position and Strategic Advantages
Metaplanet aims to hold 1% of the total Bitcoin supply, marking a strategic position. Recent BTC acquisitions have increased both average purchase prices and the company’s market valuation, reaching $7 billion with a 345% increase since the start of the year.
Metaplanet's aggressive Bitcoin acquisition goals are changing its growth trajectory, positioning the company for market leadership and innovative financial strategies.
