Metaplanet, listed on the Tokyo Stock Exchange, is changing its approach to business by using Bitcoin to finance future acquisitions.
Metaplanet's New Growth Strategy
Metaplanet, led by CEO Simon Gerovich, plans to acquire a digital bank in Japan, indicating a significant shift in the company's strategic direction, previously focused on hospitality. In 2024, the company began acquiring Bitcoin as a hedge against inflation and continues to expand its reserves. By early July 2025, it holds 15,555 BTC, making Metaplanet the fifth largest public company in the world holding Bitcoin.
Bitcoin as a Tool for Business Expansion
The company intends to use its Bitcoin assets as collateral for obtaining loans, allowing it to finance acquisitions of new companies, including a digital bank. Metaplanet believes it can provide better financial services than traditional banks by leveraging digital assets. The company is also considering issuing preferred shares instead of taking on conventional debt, which could help avoid strict repayment conditions.
Metaplanet Evaluates Growth Prospects
Although Metaplanet is not yet generating significant revenue, its stock has increased by over 345% this year, indicating investor confidence in its strategy. This sharp rise in market capitalization, exceeding $7 billion, resembles the behavior of other Bitcoin-focused companies. Metaplanet aims to follow this path and strengthen its position in Asia.
Metaplanet's strategy focuses on using Bitcoin for business growth, highlighting the increasing influence of cryptocurrencies in traditional financial sectors.
