Japanese hotel conglomerate Metaplanet announced an increase in its Bitcoin holdings by acquiring an additional 162 BTC as part of its broader asset diversification strategy.
Metaplanet's Investment Strategy
Metaplanet started its cryptocurrency investments in April 2024, marking a pivot from traditional hotel operations to a diversified financial approach using digital assets, similar to MicroStrategy's strategy. This allows for a hedge against potential fiat currency devaluation.
Bitcoin Acquisition Timeline
The company has consistently increased its stakes in digital assets, starting from April 2024. Over the period, Metaplanet increased its Bitcoin holdings from 117.72 BTC in April to 3050 BTC in March 2025, highlighting its intensified efforts to integrate cryptocurrency into its financial portfolio.
Financing Bitcoin Purchases
To fund its latest Bitcoin purchase, Metaplanet issued zero-interest ordinary bonds amounting to 2 billion JPY. Set for redemption in September 2025, these bonds enable the company to expand cryptocurrency holdings without traditional interest expenses.
Metaplanet's aggressive Bitcoin acquisition strategy has strengthened its position among top corporate cryptocurrency holders. This move may encourage similar actions by other companies. Looking ahead, Metaplanet aims to grow its reserves to 21,000 BTC.
