Metaplanet Inc., initially a hotel business, took significant steps towards Bitcoin investment by adding 797 BTC to its portfolio. This acquisition emphasizes its strategic shift towards cryptocurrency.
Acquisition of 797 BTC
In July 2025, Metaplanet Inc. acquired 797 BTC at an average price of $117,451, bringing the company's total holdings to 16,352 BTC. This move demonstrates the company's commitment to Bitcoin accumulation amid record prices.
Impact on Institutional Investments
The acquisition of 797 BTC has been valued at $1.64 billion, resulting in increased interest in Bitcoin from institutional investors. However, Metaplanet's stock price remained steady after the announcement, indicating a shift in interest towards the crypto market among major companies.
Comparison with MicroStrategy's Strategy
Metaplanet's strategy aligns with MicroStrategy's previous aggressive Bitcoin acquisitions. Historically, such actions typically lead to increased trading activity and interest from institutional investors that could affect the corporate cryptocurrency landscape.
Metaplanet's actions highlight changes in corporate strategy and growing interest in Bitcoin, yet experts suggest a more measured long-term approach may be necessary.
