MiL.k, a leading token integration platform on the blockchain, has announced the launch of the USD1 Loyalty Hub on the BNB Chain, creating new opportunities for Web3 users.
About the Launch
MiL.k Partners Co., Ltd. has officially announced the launch of its new on-chain rewards hub — the USD1 Loyalty Hub. This initiative marks a significant step in expanding MiL.k's Web3 footprint, following its success in the Web2 space with over 1.5 million users and collaborations with major enterprises.
Functionality of USD1 Loyalty Hub
The USD1 Loyalty Hub allows users to accumulate M-USD1 Points by simply holding or trading USD1 via PancakeSwap V3, particularly in USD1-BNB and USD1-MLK trading pairs. Points are calculated daily based on a UTC snapshot and distributed on a relative basis, with a minimum threshold of 50 points required to qualify for rewards. Users who qualify can redeem their points for MiL.k's native utility token, MLK.
Industry Perspective and MiL.k's Plans
With the launch of the USD1 Loyalty Hub, MiL.k aims to establish a core loyalty infrastructure within the BNB Chain ecosystem. This move is intended not only to strengthen MiL.k's on-chain presence but also to unlock new cross-border engagement opportunities by leveraging reward mechanics familiar to millions of Web2 users. CEO Jungmin Cho stated, “The USD1 Loyalty Hub is just the beginning of our on-chain loyalty vision. We’re excited to scale user engagement in Web3 through reward mechanisms that drive real utility.”
The launch of the USD1 Loyalty Hub represents a strategically important step in expanding MiL.k's rewards capabilities, providing new Web3 users with tailored tools for interaction and engagement in the blockchain economy.
