The Miss Universe Organization has announced its first venture into Web3 with the digital collectibles project 'Crowns of Time', featuring 8,888 unique items dedicated to pageant winners.
A New Era for Miss Universe
Marking a significant step into the digital age, Miss Universe launched this project in collaboration with JCG.agency. It signals the beginning of a broader Web3 strategy that includes community tokens and metaverse activities.
Collection Details
The Genesis collection features 8,888 unique digital collectibles honoring 72 Miss Universe winners, with a special release for the 73rd winner after November 16, 2024. Each piece is crafted to capture the essence and elegance of the pageant.
The Future of Web3 Strategy
The launch of the Genesis collection is just the beginning. Plans include community token development, metaverse experiences, and future digital collectible releases aimed at enhancing global community engagement.
The Miss Universe Organization is moving towards building a full-fledged Web3 ecosystem, potentially revolutionizing how fans interact with the brand globally.
