Canadian company Mogo has taken a significant step towards actively integrating Bitcoin into its corporate strategy, driven by the need to adapt to modern trends in digital finance.
Bitcoin Acquisition Strategy
Mogo plans to utilize available cash and proceeds from liquidating assets, including the sale of its stake in WonderFi, to acquire Bitcoin in phases. This move signifies not only a balance sheet adjustment but also a commitment to long-term investment.
Integrating Bitcoin into Business
The company aims to use Bitcoin as a performance benchmark for its business projects. All new investments, including mergers and new product development, will be evaluated based on their ability to outperform Bitcoin’s long-term return expectations.
Investments and Future Outlook
Mogo is also considering integrating Bitcoin into its financial products, such as BTC-collateralized loans and a portfolio model that blends equities and cryptocurrencies. The company plans to explore stablecoin infrastructure to streamline its cross-border payment flows.
Thus, Mogo is actively moving towards incorporating Bitcoin into its strategy, highlighting the growing importance of digital assets in the corporate landscape.