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New Direction for Bybit: Integrating Traditional and Digital Assets through TradFi

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by Giorgi Kostiuk

3 hours ago


Bybit, a leading cryptocurrency exchange, has launched the TradFi platform, merging traditional assets such as gold and currency pairs with digital markets.

Bybit TradFi Launch

On June 16, 2025, Bybit officially launched the TradFi platform. Users can now trade gold, forex, stock CFDs, global indices, and commodities using a single central platform. This is the first instance of a large crypto exchange integrating digital and traditional asset classes into one app.

Ben Zhou's Commentary on Platforms

Ben Zhou, CEO of Bybit, stated: "Investors are searching for yield, and a number of the existing distinctions between emerging and established financial markets are, in fact, just artificial. Bybit TradFi is a statement of our conviction in challenging these barriers."

Market and Predictions

According to CoinMarketCap, the current price of Bitcoin is around $107,167, while Ethereum stands at $2,583. These figures are crucial for traders interested in Bybit's TradFi products and developing diversification strategies. Additionally, Bybit is taking measures to ensure regulatory compliance, including licensing in Austria under MiCA.

The launch of TradFi marks a significant milestone for Bybit, establishing a new era in trading platform integration that could attract a greater number of users and investors.

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