Crypto lending firm Nexo has recently secured a major partnership with the Acapulco Tennis Open. This move showcases Nexo's broad plans to enter the sports arena.
Nexo's Strategic Move Into Sports
As the event’s official sponsor, Nexo will have its brand featured prominently in the stadium during the tournament from February 24 to March 1, 2025. This partnership allows Nexo to connect with an audience that appreciates strategy and long-term success.
Nexo's 2025 Growth Strategy
This deal is part of Nexo’s 2025 growth strategy, particularly focused on Latin America. The company is actively progressing into the market by launching a Dual-Mode Nexo Card and enhancing the platform for cross-border crypto payments.
Nexo's Resilient Growth Path
Since its launch in 2018, Nexo has grown into a leading digital finance company. In 2022, the company faced financial challenges due to the crypto market downturn but has managed to overcome them and continues to expand.
The partnership with the Acapulco Tennis Open reflects Nexo’s ambition to strengthen its position in both the sports and crypto industries, offering new opportunities to users.