Nexo, a digital asset platform, has signed a landmark three-year agreement with DP World Tour, becoming their official digital asset partner through 2027. This collaboration opens a new chapter in the intersection of sports and finance.
Historic Agreement Between Nexo and DP World Tour
The partnership between Nexo and DP World Tour marks the first sponsorship of its kind, bringing together a cryptocurrency platform and a major professional golf tour. The agreement aims to foster innovation in finance and global sports.
Planned Events for 2025
The partnership will kick off with six premier tournaments in 2025, including the Genesis Scottish Open and the DP World Tour Championship in Dubai. A highlight will be the Nexo Championship, set to take place August 7-10, 2025, at Trump International Golf Links in Scotland.
Comments from Nexo and DP World Tour Executives
Antoni Trenchev, Co-founder and Managing Partner of Nexo, stated: 'This partnership reflects our belief that wealth and golf are built the same way: with preparation, control, and vision.' Max Hamilton, Executive Commercial Director of DP World Tour, emphasized the alignment of both organizations in innovation and performance.
The Nexo and DP World Tour partnership represents a significant milestone in the sports industry, merging digital assets with elite sports, which may lead to unique opportunities for both entities.
