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Sergey Brin Analyzes Google Glass Mistakes in Light of New Google AI Smart Glasses Project

Sergey Brin Analyzes Google Glass Mistakes in Light of New Google AI Smart Glasses Project

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by Giorgi Kostiuk

10 hours ago


Sergey Brin, co-founder of Google, shared his thoughts on the challenges of the Google Glass project and the company's new initiatives in smart glasses.

Reflections on Google Glass Challenges

At the Google I/O 2025 event, Sergey Brin openly acknowledged the difficulties faced during the development and launch of Google Glass. He stated, "I made a lot of mistakes with Google Glass." These words highlight the risks associated with pioneering new consumer technology.

I made a lot of mistakes with Google Glass.Sergey Brin

New Google Smart Glasses Powered by AI

Fast forward a decade after the initial Google Glass project wound down, Google announced a new concept for smart glasses powered by Android XR. These smart glasses are integrated with AI, enabling functionalities like real-time assistance, translations, and navigation. Brin noted that generative AI fundamentally changes the potential of smart glasses.

Partnerships Driving the Android XR Future

Recognizing lessons from the Google Glass era, Google is adopting a collaborative approach for the development of Android XR smart glasses. Partnerships with companies like Samsung and Xreal, along with investments in Warby Parker, emphasize the combination of Google's software expertise and industry manufacturing knowledge.

Sergey Brin's frank admission about the mistakes made with Google Glass serves as a reminder of the challenges in technology creation. However, his renewed energy and focus on Google AI, along with strategic partnerships, show the company's commitment to learning from the past and pursuing future innovations.

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