Sign has successfully created the 'Orange Dynasty' community and achieved significant success in the Web3 space through its TokenTable platform and the development of Sign Protocol.
Community in the Web3 Industry
Communities play a significant role in brand development, creating emotional ties among participants and fostering organic growth. Web3 is built on a culture and collaboration where participants unite around shared beliefs instead of centralization, making community support one of the crucial factors for project success in this industry.
How the Orange Dynasty was Built
Sign stands out in its approach to community by focusing on three elements: cultural symbols, a fair incentive structure, and ongoing engagement activities. The community’s symbol became the orange color and 'SignGlasses', creating a unique collective identifier. The use of Soulbound Tokens emphasizes qualitative engagement among participants.
Fundamental Achievements of TokenTable and the Future of Sign Protocol
In 2024, Sign generated $15 million through its TokenTable platform, a notable achievement in Web3. TokenTable manages token operations and meets the needs for distribution and liquidity. Sign is extending beyond TokenTable to develop Sign Protocol, an identity verification system aimed at preventing Sybil attacks and creating a trust infrastructure in the digital space.
Sign demonstrates significant potential for sustainable growth in Web3, combining an active community with a strong business model, serving as a model for other projects in this rapidly evolving space.