Strategy Inc., previously known as MicroStrategy, continues to expand its Bitcoin holdings, becoming the largest corporate holder of cryptocurrency globally. Amidst this growth, the company announced its Q4 2024 financial results and underwent a rebranding.
Record Bitcoin Holdings
Strategy Inc. has increased its Bitcoin reserves to 471,107 BTC, estimated at over $45 billion. This makes it the world's largest Bitcoin-holding corporation.
Financial Results and 21/21 Plan
For Q4 2024, Strategy reported a net loss of $670.8 million, with revenue at $120.7 million, which was below analysts’ estimates. The company's expenses surged by 700% year-on-year, mainly due to the implementation of the 21/21 Plan, which aims to invest $42 billion into Bitcoin. The company has completed $20 billion of this investment plan so far.
Company Rebranding and Future Plans
On February 5, the company formerly known as MicroStrategy rebranded itself as Strategy. Under the leadership of founder Michael Saylor, the company continues its strategic Bitcoin adoption approach, with the new logo incorporating the Bitcoin symbol to emphasize its commitment.
Strategy remains a leader in corporate Bitcoin investments, despite challenging economic conditions and significant financial commitments. The rebranding and the long-term 21/21 Plan underscore its dedication to leveraging cryptocurrency's potential for shareholder benefit.