A 19-year-old developer became a millionaire by selling his game on Roblox for over $3 million just three months after its launch.
Sale of the Game on Roblox
The unnamed developer and his co-creators took three months to build the game. After its release last year, it drew over a million players at once and generated approximately $5 million each month in in-game purchases.
Growth of the Secondary Market for Games
David Taylor from Naavik noted, "We’ve seen a real shift in Roblox’s ecosystem." He found that seven out of the top 15 earning Roblox titles were purchased from owners in June. Do Big Studios acquired the game and continues to build momentum.
Trends and Future of Roblox
Roblox reports that, over the year ending in March, its ten highest-earning developers each made about $36 million. For the first time, it could pay out over $1 billion to its game creators this year. Several firms are buying, creating, or flipping games on Roblox.
The trend of selling games on Roblox illustrates a growing phenomenon that could change how young developers approach game creation and impact the future of the gaming industry.