Thesis has announced the acquisition of Lolli, a well-known Bitcoin rewards platform, aimed at enhancing user experience and expanding Bitcoin accessibility.
Goals and Objectives of Acquiring Lolli
The acquisition of Lolli by Thesis is intended to accelerate Bitcoin adoption and improve consumer experience. This addition will provide users with a wider range of rewards, faster payouts, and new innovative partnerships. Matt Luongo, co-founder of Fold and CEO of Thesis, expressed confidence that Bitcoin's success hinges on everyday usage rather than just investment portfolios.
New Directions for Lolli
Under Luongo's leadership, Lolli is set to enhance its most popular features, such as upgraded arcade and daily rewards. The platform also plans global expansion, branching out beyond the U.S. A partnership with Fold will offer new ways to earn through a new gift card marketplace.
Deepening Collaboration within the Thesis Ecosystem
Through the acquisition of Lolli, Thesis aims to eliminate fragmentation between using Bitcoin and earning on it. The integration of Lolli's rewards with the capabilities of Fold and the broader Thesis ecosystem will create opportunities for everyday use of Bitcoin. Leading specialists are already working on developing Lolli's new market, which will offer more brands and higher cashback rates.
The acquisition of Lolli marks a significant step towards improving user experience and expanding the Bitcoin ecosystem. Deepening collaboration within Thesis promises new opportunities for users seeking more practical and accessible ways to earn and use Bitcoin.
