Founded in 2017 by RJ Mark, Verasity has become a significant player in combating ad fraud and developing video platforms based on blockchain technology.
Verasity's Journey and New Horizons
Since its inception, Verasity has achieved significant milestones. In 2021, the beta of VeraViews was launched, and patents were secured in the U.S. and China for Proof of View technology. In 2024, the company established a presence in Dubai's Media City, making it a global center for digital media innovation, strengthening its position in technological and media developments.
Advantages and Innovations of VeraViews
VeraViews is key to addressing digital ad fraud by offering a full suite of solutions ensuring transparency and reliability for advertisers and publishers. Technologies include AdTrace Verification, AI-supported fraud detection, and an integrated video player with content management.
The Role of VeraEsports in the Digital Ecosystem
The VeraEsports platform gives gamers and esports enthusiasts the chance to earn $VRA tokens through active participation and competitive play. It supports tournament creation and participation for various player levels, integrating with VeraWallet for transactions and using the VeraPlayer for streaming.
As the 2025 roadmap indicates, Verasity continues to advance its technologies and partnerships, moving towards a new era of blockchain advertising and creating an ecosystem poised to be a leader in Web3 advertising.
