Truth Social, a platform founded by Trump Media & Technology Group, has announced the launch of a loyalty token linked to user activity.
Launch of Loyalty Token
The initiative includes a loyalty system where subscribers to the premium 'Patriot Package' will collect digital gems tied to their activity. These gems are expected to later convert into a utility token usable within the Truth Social and Truth+ ecosystem.
Trump Media's Strategy
This move is part of a broader effort by Trump Media & Technology Group to deepen its presence in the crypto space. The company has already filed to create a digital asset ETF and previously hinted at developing an in-house token while denying speculation about launching a meme coin.
Development of Truth+
Alongside the token announcement, Truth Social has entered public beta testing of Truth+, a streaming service focused on politically conservative content. The Patriot Package includes early access to videos, upgraded comment visibility, and visual badges for users.
Truth Social's gradual pivot toward blockchain signals a long-term strategy to incentivize user engagement and provide alternatives to mainstream media and finance.
