Cryptocurrency exchange Bybit has announced a significant redesign and the launch of a new #IMakeIt campaign, marking an important milestone in its six-year history.
New Bybit Identity
Bybit has launched a revamped visual identity that symbolizes a commitment to innovation and inclusivity. The letter 'I' in the logo represents each individual actively influencing their financial destiny.
Strategy of #IMakeIt Campaign
The #IMakeIt campaign emphasizes Bybit's intention to push the boundaries of what's possible in finance, providing users not only with trading services but also with the opportunity to shape their financial future.
Brand Implementation Plans
The rollout of the new brand will occur in phases, starting with a public announcement in early July and continuing with updates to the app and website. The primary focus will be on demonstrating the benefits of the refreshed identity and enhanced user experience.
The revamped branding and Bybit's campaign aim to support and empower users with the tools to shape a successful financial future.
