Valhalla, a PlayToEarn MMORPG blockchain game, has announced a significant partnership with Mall of the Emirates in the UAE, marking a step towards increasing the brand's international presence.
The New Partnership Campaign
On November 13, Valhalla announced its partnership with Mall of the Emirates in Dubai. From November 15 to December 12, Valhalla's branding will be prominently displayed on 93 screens in the mall. Located in the heart of Dubai, Mall of the Emirates is one of the world's most prestigious shopping venues, attracting approximately 111,500 visitors daily, making it an ideal place to engage a diverse international audience.
Campaign Goals in the UAE
Valhalla is ramping up its presence in the UAE, a key market for crypto adoption. According to Chainalysis, the UAE ranks as the third-largest crypto economy in the MENA region, with $34 billion in crypto transactions between July 2023 and June 2024. Valhalla's campaign aims to increase awareness of the Floki brand and ecosystem in Dubai's rapidly growing crypto community.
About Valhalla and Floki
Valhalla is a blockchain-based MMORPG inspired by Norse mythology, where players can discover, tame, and battle creatures called Veras. Floki is a cryptocurrency and utility token of the Floki Ecosystem, with a strong focus on community and strategic marketing, aiming to become the world's most recognized and used cryptocurrency.
Valhalla's partnership with the Mall of the Emirates represents a significant initiative to expand Floki's presence in one of the world's leading crypto economic hubs.
