Founded in 2017, Verasity has made significant strides in combating ad fraud. Today, the company offers a broad range of media and blockchain solutions.
Verasity's History and Achievements
Verasity was founded in 2017 by RJ Mark with the aim of fighting ad fraud. The company developed a video platform that supports transparency and verified views. In 2021, Verasity launched the beta version of VeraViews and obtained patents for the Proof of View technology in the US and China. By 2024, Verasity had established its presence in Dubai Media City, a global hub for digital media innovation.
Verasity's Ecosystems and Solutions
Verasity offers a variety of products such as VeraWallet, VeraViews, and VeraEsports that contribute to growth and support of the digital economy. VeraWallet facilitates convenient management of $VRA tokens, while VeraViews provides tools to combat ad fraud. VeraEsports is designed to integrate gaming and blockchain, offering players and viewers the opportunity to earn $VRA through participation and viewing. These solutions jointly create a unique ecosystem on the Verasity platform.
Verasity's Plans and Prospects
In 2025, the company will focus on enhancing its product ecosystem with a focus on supporting tokens on the TRON mainnet and launching VeraWallet 2.0 system. Verasity also explores new advertising formats tailored for Web3 environments. The patented Proof of View technology remains a core element in tackling the challenges of ad content verification.
As Verasity develops, the integration of its products will pave the way for the adoption of Web3 technologies in advertising and digital media. The combination of innovative technology and strategic partnerships creates a foundation for potential long-term success.
