Founder of the banking white label product Vault, Vladimir Gorbunov, analyzed the growth of the fintech industry as it moves towards incorporating cryptocurrency solutions. Gorbunov highlighted the expanding audience in the crypto market, noting a shift from 10 million active users in 2017 to nearly half a billion users currently, especially evident in the approaching "crypto summer."
Traditional financial institutions are feeling compelled to integrate crypto solutions due to the modernity and innovation these technologies bring. Gorbunov emphasized the need for adaptation of crypto products for a broader audience to ensure secure operations. Companies like Vault are emerging to facilitate the integration of crypto solutions into non-financial sectors such as influencers, bloggers, and media, broadening the scope of financial services.
Looking towards global adoption, Gorbunov pointed out regions like Latin America, Africa, and certain Asian markets showing increasing interest in digital/crypto banking. Despite early appeals to the unregulated nature of crypto, regulatory oversight is becoming more prevalent, emphasizing the need for compliance and transparency in the market. Gorbunov believes that increased regulation, although challenging, will benefit companies with good intentions by establishing clear rules for all market players.
Finally, Gorbunov discussed the challenges faced by B2B2C companies in offering crypto-friendly banking infrastructure, ranging from high entry costs to establishing partnerships with card issuers and operation providers. He envisions a future where traditional and crypto finance converge, leading to a balanced financial system that empowers users in a safe and user-friendly environment.
