Verasity's VRA token plays a crucial role in a blockchain system aimed at improving honesty and effectiveness in digital advertising.
Understanding VRA Tokenomics
Understanding VRA starts with its supply and distribution. The total supply is 96.79 billion VRA tokens, with approximately 9.79 billion tradeable tokens in circulation. The maximum supply is 100.24 billion tokens, including 90 billion non-tradeable Proof of View (POV) Marker tokens.
Verasity uses a deflationary model with a 'buyback-and-burn' program that permanently removes tokens from circulation. A significant milestone occurred in October 2023 with the 'Warchest Burn,' when 10 billion VRA tokens were permanently destroyed following a community vote involving over 500,000 members.
Key Uses of VRA Token
VRA serves multiple functions within the Verasity ecosystem. Companies spend VRA on VeraViews campaigns, while creators earn VRA for verified ads using Proof of View. Viewers can earn VRA tokens through the 'Watch & Earn' program by engaging with videos on sites that utilize Verasity's SDK.
VRA holders can also stake tokens in VeraWallet, earning a 15% annual yield until 2026.
What Makes VRA Different?
Verasity's Proof of View technology blends AI, machine learning, and blockchain to detect ad fraud in real-time. This technology is patented in the U.S. and South Korea, ensuring advertisers pay only for real engagement. VRA bridges advertising, rewards, and esports, offering broader utility than many niche tokens, providing potentially more stable demand.
Verasity continues to fight ad fraud and reward real viewers. With VRA's supply decreasing, the tokens may become more valuable over time, offering concrete solutions in the realm of honest advertising.
