Verasity Token (VRA) powers a blockchain system designed to make digital advertising more honest and effective. Founded in 2017, Verasity uses technology to solve a major problem: ad fraud.
VRA Tokenomics Explained
Understanding VRA starts with its supply and distribution. The total supply is 96.79 billion VRA tokens, with a circulating supply of approximately 9.79 billion. The maximum supply is 100.24 billion tokens. Verasity uses a deflationary model with a buyback-and-burn program, notably destroying 10 billion tokens in October 2023 after a community vote involving over 500,000 members.
Key Uses of VRA Token
VRA serves multiple functions within the Verasity ecosystem. Companies spend VRA on VeraViews campaigns and creators earn VRA for verified ads. Viewers earn VRA through the 'Watch & Earn' program. VRA holders can stake tokens in VeraWallet, earning 15% annual yield until 2026.
What Makes VRA Different?
Verasity's Proof of View technology uses AI and blockchain to detect ad fraud in real-time, conducting verification on the blockchain. VRA bridges advertising, rewards, and esports, offering broader utility than niche tokens.
Verasity continues to combat ad fraud and reward genuine viewers. Over time, token burns and the expansion of VeraViews can potentially increase VRA's value and its demand among advertisers.