The Verasity Token (VRA) serves as the primary tool in Verasity's ecosystem, aimed at addressing issues in digital advertising and fraud.
VRA Tokenomics
The total supply of VRA is 96.79 billion tokens, with approximately 9.79 billion currently in circulation. The maximum supply is 100.24 billion tokens, which includes 90 billion non-tradeable Proof of View tokens. Verasity employs a deflationary model with a buyback-and-burn program, allowing for regular removal of tokens from circulation. A significant milestone occurred in October 2023, when 10 billion tokens were permanently destroyed following a community vote.
Key Uses of VRA Token
VRA serves multiple functions within the Verasity ecosystem:
* **Advertising Payments:** Companies spend VRA on VeraViews campaigns, while creators earn VRA for verified ads using Proof of View. * **Viewer Rewards:** Through the 'Watch & Earn' program, viewers earn VRA tokens by engaging with videos. * **Staking Opportunities:** VRA holders can stake tokens in VeraWallet, earning a 15% annual yield until 2026.
The Future of VRA
Verasity is focused on advancing its technology to combat advertising fraud. One major project involves moving 90 billion Proof of View tokens to a new blockchain that can handle transactions faster. The team is also working to integrate VeraViews into more advertising platforms, which will enhance the utility of the VRA token. Regular token burns will continue to reduce VRA's supply, potentially increasing the value of each token over time.
The VRA token from Verasity represents a significant tool in the digital advertising space, emphasizing honesty and transparency. Its unique technology and ongoing supply reduction measures position VRA as a promising asset for the future.