The X Premium+ subscription, launched in October 2023, has undergone significant price increases across several international markets. The changes affect users in countries such as the USA, EU, and parts of Africa.
Price Changes and Market Overview
In the USA, monthly subscription costs rose by 37.5%, from $16 to $22, with no change to the annual fee at $168. In the EU, monthly subscriptions increased to €21 from €16. Nigerian Premium+ users now pay ₦34,000 per month, a 51% increase. For new subscribers, changes take effect immediately.
Reasons Behind Price Changes
The company attributed the price change to new additions like ad-free browsing and priority support for subscribers. This move supports a more equitable system where creator earnings rely on content quality and engagement.
Benefits of Premium+ Subscription
Premium+ offers advantages such as ad-free experience, post-editing capabilities, longer video uploads, and more. Subscribers gain access to new features like Radar and enhanced Grok AI models.
The changes to the X Premium+ subscription aim to enhance user experience and provide better support and features, although the price hike may affect subscriber numbers.