The Yuga Labs team announced the purchase of the startup WENEW Labs and its flagship NFT 10KTF series. After the announcement of cooperation, the price of non-fungible tokens rose to 0.48 ETH. This is 190% more than the day before.
WENEW is being developed by digital artist and designer Mike "Beeple" Winkelmann. After entering into cooperation with Yuga Labs, he will move to this company and will act as an advisor. WENEW CEO Michael Figge will lead content. The startup was launched last summer and managed to work with well-known brands in a short time. In particular: Gucci, Louis Vuitton and Playboy.
10KTF - the flagship project of WENEW. Its story is built around the fictional character of a tailor who designs clothes for avatars. He "sewed" clothes for the famous Bored Apes and Moonbirds collections. Gucci and Puma collaborated with 10KTF to produce collectibles for the Metaverse.
Regular users can upgrade to 10KTF and choose digital accessories, based on their preferences.